The course named "Effective" taught the participants how to leverage the benefits and manage the challenges of traditional and new media, while combining the two platforms in complementary ways to advance the organization’s overall goals.
The course dealt with marketing, strategy building, working with influencers, campaigns, advertising, and more. The lecturers were from top organizations, professional advertising, and campaign companies, and specialists from various media arenas. We were happy to hear from the participants that the course was both expanding the horizons and practical.
Pictures by Shatil's staff.
